HAVE A NOSE AROUND
'TREU EN NAS'
Client: Girona Flower Festival
Conceptual Thinking, Identity, Art Direction, Design & Production ‘Have a nose around’ is an expression that we use when we ‘go for a wonder and explore’.
The project was developed from this expression, as during Girona’s Flower Festival people go out to explore the floral creations. At the same time, we emphasized the feature of the nose, as it’s through this part of our body that we capture the smells.
We sent out a request for ‘noses’ via social media. The received noses were then drawn onto 6 panels, creating a hexagonal unit. With this unit and a big
‘flying nose’ on its top, we made reference to the bell-tower of the Cathedral with its angel, as from this height that it’s possible to smell Girona in its
plenitude during the festival.